Animation Technology to Enhance Communication of Cultural Heritage: A Systematic Review

  • Xinge Zhang Department of New Media Design and Technology, School of Arts, Universiti Sains Malaysia, 11800 Penang, Malaysia.
  • Julina Ismail@Kamal Department of New Media Design and Technology, School of Arts, Universiti Sains Malaysia, 11800 Penang, Malaysia.
Keywords: Animation Technology, Cultural Heritage, Conversation, Communication, Systematic Review

Abstract

Cultural heritage is the wealth of people all over the world. The question of how to effectively improve the preservation and communication of cultural heritage has become an important research hot-spot. The available research results show that animation technology is an exciting avenue for preservation and communication. This systematic review examines how animation technology can be used to protect and disseminate cultural heritage, whether it has a positive impact on cultural heritage as a whole, and identifies the factors that influence the communication effect. This study conducts the systematic analysis by integrating the quantitative results of a total of 36 papers that measure the impact of animation technology on cultural heritage. The research results confirm that animation technology (VR, 3D, 2D, and interactive technology) has a moderate impact on the effectiveness of audience perception and attitude. In addition, this study analyzes the role of moderating variables such as technology type, personal factors, and environmental factors. Ultimately, this study reveals a gap in the empirical comparative study of the effectiveness of different animation techniques in the field of cultural heritage.

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Published
2023-06-30
How to Cite
Zhang, X. and Ismail@Kamal, J. (2023) “Animation Technology to Enhance Communication of Cultural Heritage: A Systematic Review”, Malaysian Journal of Social Sciences and Humanities (MJSSH), 8(6), p. e002230. doi: 10.47405/mjssh.v8i6.2230.
Section
Articles